Free GEO / AEO Audit Tool – Check Any Page for AI Overview Readiness

TL;DR: Paste a URL → get an AI-readiness score plus a fix list for titles, headings, schema, and answer-first copy. Usually ~15–45 seconds. No signup.

Paste a public page URL to score how well it is set up for AI search and answer engines. You get criterion-level scores, issues, and clear next fixes—without creating an account.

Who is this for? Store owners who want to know if their site shows up in AI search results like ChatGPT and Perplexity.

GEO
Generative Engine Optimisation: structuring content so AI search can quote and summarize it reliably.
AEO
Answer Engine Optimization: the same readiness lens aimed at Perplexity, ChatGPT-style answers, and AI Overviews.
AI Overview
Google's AI-generated summary block on the SERP—pages with clear entities, citations, and schema are easier for it to include.

What we score (same checklist the audit uses)

As of 2026, the model evaluates your page against these 11 criteria—visible here even if JavaScript is off.

  1. Clear, direct answer to the page topic in the first 1–2 paragraphs
  2. Descriptive, keyword-aware meta title and meta description
  3. Logical heading hierarchy (single H1, meaningful H2s)
  4. Scannable content (short paragraphs, lists where appropriate)
  5. FAQ or Q&A style content where relevant (questions as headings or in content)
  6. Authoritative, factual tone and clear sourcing where applicable
  7. Structured data (JSON-LD) present where relevant (e.g. Article, FAQPage, Organization)
  8. Concise, summarizable intro (summary-friendly first 100–150 words)
  9. Clear definitions of key terms or concepts on the page
  10. No thin or purely navigational content as the main body
  11. Page purpose and entity (brand/topic) clear to an AI reader

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Key takeaways

  • Paste a URL to score AI Overview–style readiness: answers, metadata, headings, schema, and summarizable copy.
  • Use Content optimizer when the page is not public yet or sits behind a login.
  • Treat the report as directional—pair it with analytics and your own editorial judgment.

Citable benchmarks

Average ecommerce conversion rate is often ~2–3% (varies widely by industry and traffic mix).

Source: IRP Commerce — Ecommerce Market Data (Jan 2026)

Average ecommerce cart abandonment rate is 70.19%.

Source: Baymard Institute — Cart Abandonment Rate Statistics (2024)

What is a GEO audit?

A GEO audit checks how well a page is optimized for AI search (Google AI Overviews, ChatGPT, Perplexity, and similar): clear answers, meta tags, heading hierarchy, structured data, and content machines can cite. A generative engine optimisation audit addresses the same goal—whether an engine can trust and summarize your page. Why it matters: as search becomes more AI-driven, pages that read clearly and verifyably are easier to surface in generated answers.

Use the tool at the top of this page for a quick pass, then read the sections below for how scoring works, free vs paid tooling, and FAQs.

How this audit checks AI Overview-style visibility

We evaluate on-page signals answer engines lean on: direct answers, title and description quality, heading structure, JSON-LD where relevant, and copy that can be quoted without heavy rewriting. You get a structured report—not a black box—so you can fix issues and re-run when you ship changes.

Free AEO checker vs paid GEO platforms

Use this page as a lightweight AEO checker for any public URL. Paid platforms and agencies add portfolio tracking, stakeholder decks, and human editorial review. For many stores, closing the gaps a free pass surfaces is the highest-ROI first step—then decide if you need ongoing monitoring.

How to run the audit

  1. Choose a mode. Open the Site audit (URL) tab for a live page, or Content optimizer to score pasted copy.
  2. Paste and run. Enter a public https URL or paste content, then submit. Most audits finish within about 15–45 seconds depending on page weight.
  3. Apply fixes and re-test. Work through prioritized recommendations, then run the audit again on the same URL to confirm improvements.

Frequently asked questions

What is a GEO audit?

As of 2026, a GEO (Generative Engine Optimisation) audit checks whether a page gives AI systems what they need to quote you: a direct answer, solid meta tags, heading hierarchy, and JSON-LD where relevant. It matches the idea of an AI engine optimization audit—readiness for AI Overviews and answer engines. Our checker scores each criterion and lists prioritized fixes.

How does this tool check AI Overview visibility?

Paste a public URL under Site audit. We fetch the page and score it against fixed criteria—answer-first copy, titles and descriptions, headings, schema, and summarizable content—then return pass or fail per item, issues, and prioritized recommendations you can implement and re-test.

Is this GEO audit and AEO checker free?

Yes—no payment and no signup. Paste any URL for Site audit or switch to Content optimizer for pasted copy. For a written framework, see our GEO ebook and the free ecommerce tools directory on Growthegy.

Free AEO checker vs paid GEO audit tools—when is free enough?

A free checker is enough to catch structural gaps: metadata, headings, schema, and answer-first layout. Paid tools and agencies add monitoring, competitive sets, and human review. Start free, then invest if you need fleet-wide coverage or stakeholder reporting.

Read more on Generative Engine Optimisation (GEO) for the AI era and explore the full calculator and tool directory.

People also ask

What do I get after I run the URL audit?

You land on a report page with an overall score, pass/fail per GEO criterion, severity-tagged issues, and short recommendations. Save the URL or re-run after fixes to confirm the score moves in the right direction.

What is the difference between Site audit and Content optimizer?

Site audit fetches a live URL and evaluates the downloaded HTML. Content optimizer scores pasted text or HTML you provide—useful for drafts, CMS previews, or pages behind authentication the fetcher cannot reach.

How often should I re-run a GEO audit?

Re-run after meaningful template or content changes, or monthly on priority URLs. AI systems refresh what they can quote as your page changes; regression checks keep schema and headings aligned with what ships.