Moheb

Founder of Growthegy. Focused on ecommerce unit economics, GEO/AEO, and the simulator and guides operators use to practice decisions.

Moheb

I build the Ecommerce Simulator and write the guides on Growthegy so merchants can practice LTV, ROAS, margins, and channel mix in a turn-based model—not a spreadsheet maze. If something is unclear, get in touch.

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Background

Moheb has a PhD in business strategic management. His thesis looked at how businesses can use AI in their strategy, and he advocates for using AI in practical, everyday growth work. He has spent more than a decade in digital marketing and ecommerce, across large marketplaces, travel, and subscription stores.

Growthegy comes from that mix of research and hands-on work. It covers the numbers operators argue about, such as margin, payback, and channel efficiency, with sources named and a simulator to practice on. Our editorial standards explain how content is researched and corrected.

Articles by Moheb